New Presentation for Authors: Build Your Online Book Marketing Plan
I wanted to share the slide deck and description for my latest presentation for authors. If you know of a writer’s conference or event where I should come deliver this presentation, please get in...
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Set a Marketing Budget
Most big companies dedicate 10% to 15% of their annual revenues to marketing. As an author—and a business owner—a marketing budget is essential. You’ll find many tactics throughout this book that won’t...
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Hire Help
Hire Help There are many things you can do to run your author business on a shoestring, though there are some investments you can’t afford to skip. Professional Editor – Nothing is more important than...
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Designate Files for Clips and Victories
As you step up the efforts to market your books, it’s a good idea to track your progress beyond sales numbers. There will be many other causes for celebration: when you land a media interview, when...
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